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    Tag: Canadian

    Canadian students are helping SMEs innovate with funding from Mitacs – here’s how

    Canadian not-for-profit organization Mitacs is helping small and medium enterprises (SMEs) in Canada solve business challenges with research solutions from Canadian academic institutions that provide technical, academic, vocational or a mix of programs (CEGEPs). “Our platform is fuelled by strategic relationships with industry, academic, and government partners. We partner with 78 universities, as well as 77…

    Roku expands Canadian advertising offerings with OneView ad platform

    Roku has expanded its Canadian TV offerings with the launch of the OneView advertising platform.OneView provides advertisers with a self-serve platform that uses TV identity data from the Roku streaming platform to manage advertising across TV streaming, desktop and mobile campaigns.Regional sales manager at Roku Christina Summers said that the OneView addition created a “programmatic…
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